PRIVACY NOTICE
1. INTRODUCTION
1.1 This privacy notice (Privacy Notice) sets out the ways in which we, Susan Yearwood Literary Agency
(we, us, our), collect and use your personal data (your personal information) in connection with
our business. It also explains what rights you have to access or change your personal data.
1.2 Our website is not intended for children. We do not knowingly collect or maintain the personal
information of children under the age of 13 . If you are under the age of 13, please do not access
our website at any time or in any manner. We will take appropriate steps to delete the personal
information of persons under the age of 13 .
2. ABOUT US
2.1 We are a sole trading company whose current contact address is set out below.
2.2 You can contact us as follows:
FAO: Susan Yearwood, literary agent
Address: 2 Knebworth House, Londesborough Road, Stoke Newington, London UK
Email: susan@susanyearwood.com submissions@susanyearwood.com
3. INFORMATION WE MAY COLLECT ABOUT YOU
3.1 Information that you provide to us.
3.1.1 We will collect any information that you provide to us when you:
(a) make an enquiry over the phone, by email, in writing or on our website;
(b) submit manuscripts or other content to us by post, email or via our website;
(c) enter into a contract with us to represent you;
(d) submit an application to a job vacancy;
(e) ‘follow’, ‘like’, post to or interact with our social media accounts, including
Twitter and Google+.
3.1.2 The information you provide to us will include (depending on the circumstances):
(a) Identity and contact data: Title, names, addresses, email addresses and phone
numbers;
(b) Financial and contract data: If we represent you, you may also provide us with
your bank details, VAT and tax information, immigration and residency
information, your existing contracts (and related correspondence) with
publishers or other licensees of your work;
(c) Employment and background data: If you are submitting a manuscript for
review or a job application, you may also provide additional information about
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your academic and work history, qualifications, skills, projects and research
that you are involved in, references, proof of your entitlement to work in the
UK, your national security number, your passport or other identity document
details, your current level of remuneration (including benefits), and any other
such similar information that you may provide to us.
3.2 Information we collect about you:
(a) Information contained in correspondence: We will collect any information
contained in any correspondence between us. For example, if you contact us
using a query button on our website or by email, post or telephone, we may
keep a record of that correspondence;
(b) Website usage data: We will collect information about your interactions with
the website, including information such as login data, IP address, page views,
searches, requests, orders, pre-approvals, confirmations, agreements
between you and other website users and other actions on the website;
(c) Technical data: We will also collect certain information about how you use our
website and the device that you use to access our website, even where you
have not created an account or logged in. [This might include your
geographical location, device information (such as your hardware model,
mobile network information, unique device identifiers), the data transmitted
by your browser (such as your IP address, date and type of the request,
content of the request regarding the specific site, time zone settings, access
status/HTTP status code, volume of data transmitted, browser type and
version, language settings, time zone settings referral source, length of visit to
the website, date and time of the request, operating system and interface)
number of page views, the search queries you make on the website and similar
information.] This information may be collected by a third-party website
analytics service provider on our behalf and/or may be collected using cookies
or similar technologies. For more information on cookies please read the
COOKIES section below.
3.3 Information we receive from third parties
3.3.1 In certain circumstances, we will receive information about you from third parties. For
example:
(a) Employers, recruitment agencies and referees: If you are a job applicant we
may contact your recruiter, current and former employers and/or referees,
who may be based inside or outside the EU, to provide information about you
and your application;
(b) Publishers and other licensees of your work: If we represent you, you will
normally authorise us to receive information about you from your publishers
and other licensees such as information about your contracts, performance,
royalties and other payments;
(c) Third parties who can verify submitted information: If you submit a
manuscript to us for our review, we may use third party providers to verify the
information that you provide to us in connection with that submission. For
example, we will use third-party databases or websites to confirm your
publication history;
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(d) Website security: We will collect information from our website security
service partners who are based [inside OR outside] the EU, about any misuse
to the website, for instance, the introduction of viruses, Trojans, worms, logic
bombs, website attacks or any other material or action that is malicious or
harmful.
3.3.2 We might also receive information about you from third parties if you have indicated
to such third party that you would like to hear from us.
4. HOW WE USE INFORMATION ABOUT YOU AND RECIPIENTS OF YOUR INFORMATION
4.1 We will use your information for the purposes listed below either on the basis of:
4.1.1 performance of your contract with us and the provision of our services to you;
4.1.2 your consent (where we request it);
4.1.3 where we need to comply with a legal or regulatory obligation; or
4.1.4 our legitimate interests or those of a third party (see paragraph 4.3 below).
4.2 We use your information for the following purposes:
4.2.1 To provide access to our website: to provide you with access to our website in a
manner convenient and optimal and with personalised content relevant to you
including sharing your information with our website hosts and developers(on the basis
of our legitimate interest to ensure our website is presented in an effective and
optimal manner);
4.2.2 Relationship management: to manage our relationship with you, which will include
notifying you about changes to our terms of use or privacy policy (on the basis of
performing our services, to comply with our legal obligations and on the basis of our
legitimate interests to keep our records updated and study how our website and
services are used);
4.2.3 To provide services to you: to contact you and manage and facilitate the aims of Susan
Yearwood Literary Agency, to provide contract and business services to authors;
4.2.4 User and client support: to deal with enquiries or complaints about the website and
share your information with our website developer as necessary to provide support
(on the basis of our legitimate interest in providing the correct services to our website
users and to comply with our legal obligations);
4.2.5 Recruitment: to process any job applications you submit to us, whether directly or via
an agent or recruiter including sharing this with our third party recruitment agency (on
the basis of our legitimate interest to recruit new employees or contractors);
4.2.6 Social media interactions: to interact with users on social media platforms including
Twitter and Google+, for example, responding to comments and messages, posting,
‘retweeting’ and ‘liking’ posts (on the basis of our legitimate interest in promoting our
brand and communicating with interested individuals);
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4.2.7 Research: to carry out aggregated and anonymised research about general
engagement with our website (on the basis of our legitimate interest in providing the
right kinds of services to our website users);
4.2.8 Fraud and unlawful activity detection: to protect, investigate, and deter against
fraudulent, unauthorised, or illegal activity, including identity fraud (on the basis of our
legitimate interests to operate a safe and lawful business or where we have a legal
obligation to do so);
4.2.9 Compliance with policies, procedures and laws: to enable us to comply with our
policies and procedures and enforce our legal rights, or to protect the rights, property
or safety of our employees and share your information with our technical and legal
advisors (on the basis of our legitimate interests to operate a safe and lawful business
or where we have a legal obligation to do so).
4.3 As outlined above, in certain circumstances we may use your personal information to pursue
legitimate interests of our own or those of third parties. Where we refer to using your information
on the basis of our “legitimate interests”, we mean our legitimate business interests in conducting
and managing our business relationship with you, including the legitimate interest we have in:
4.3.1 personalising, enhancing, modifying or otherwise improving the services and/or
communications that we provide to you;
4.3.2 detecting and preventing fraud and operating a safe and lawful business;
4.3.3 improving security and optimisation of our network, sites and services.
4.4 Where we use your information for our legitimate interests, we make sure that we take into
account any potential impact that such use may have on you. Our legitimate interests don’t
automatically override yours and we won’t use your information if we believe your interests
should override ours unless we have other grounds to do so (such as your consent or a legal
obligation). If you have any concerns about our processing please refer to details of “Your
Rights” in paragraph 9 below.
5. WHO WE MIGHT SHARE YOUR INFORMATION WITH
5.1 In connection with the purposes and on the lawful grounds described above and in addition to the
recipients of your information as described above, we will share your personal information when
relevant with third parties such as:
5.1.1 Our service providers: third parties we work with to deliver our business (including,
for example, hosting or operating the website and our databases and site analytics);
5.1.2 Publishers, licensees, sub-agents, advisors and service companies: if we represent
you, any publishers or other licensees of your work (or prospective publishers and
licensees) as well as sub- or co-agents, advisors (such as your solicitor or accountant)
and editorial service providers, where applicable.
5.1.3 Prospective sellers and buyers of our business: any prospective seller or buyer of such
business or assets, only in the event that we decide to sell or buy any business or assets;
and
5.1.4 Other third parties (including professional advisers): any other third parties (including
legal or other advisors, regulatory authorities, HMRC, courts, law enforcement
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agencies and government agencies) where necessary to enable us to enforce our legal
rights, or to protect the rights, property or safety of our employees or where such
disclosure may be permitted or required by law.
5.2 We require third parties to maintain appropriate security to protect your information from
unauthorised access or processing.
6. COOKIES
6.1 We use cookies to ensure that you get the most out of our website. Cookies are small amounts of
information in the form of text files which we store on the device you use to access our website.
Cookies allow us to monitor your use of the software and simplify your use of the website.
6.2 If you do not wish for cookies to be installed on your device, you can change the settings on your
browser or device to reject cookies. For more information about how to reject cookies using your
internet browser settings please consult the “Help” section of your internet browser (or
alternatively visit http://www.aboutcookies.org). Please note that, if you do set your Internet
browser to reject cookies, you may not be able to access all of the functions of the website.
6.3 The names of the cookies used on our website and the purposes for which these cookies are
used are set out in the table below:
Cookie Name Purpose Duration
Google Analytics Website traffic and use Session
6.4 Our website may contain content and links to other sites that are operated by third parties that
may also operate cookies. We don’t control these third party sites or cookies and this Privacy
Notice does not apply to them. Please consult the terms and conditions and Privacy Notice of the
relevant third party site to find out how that site collects and uses your information and to
establish whether and for what purpose they use cookies.
7. HOW WE LOOK AFTER YOUR INFORMATION AND HOW LONG WE KEEP IT FOR
7.1 We operate a policy of “privacy by design” by looking for opportunities to minimise the amount of
personal information we hold about you. We use appropriate technological and operational
security measures to protect your information against any unauthorised access or unlawful use,
such as:
7.1.1 ensuring the physical security of our offices, warehouses or other sites;
7.1.2 ensuring the physical and digital security of our equipment and devices by using
appropriate password protection and encryption;
7.1.3 maintaining a data protection policy for, and delivering data protection training to, our
employees; and
7.1.4 limiting access to your personal information to those in our company who need to use
it in the course of their work.
7.2 We will retain your information for as long as is necessary to provide you with the services that
you have requested from us or for as long as we reasonably require to retain the information for
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our lawful business purposes, such as for the purposes of exercising our legal rights or where we
are permitted to do. We operate a data retention policy and look to find ways to reduce the
amount of information we hold about you and the length of time that we need to keep it. For
example,
7.2.1 we archive our email and paper correspondence regularly and destroy information
older than 5 years;
7.2.2 we retain information relating to submissions and website user queries for
approximately 2 years; and
7.2.3 we destroy unpublished manuscripts and related correspondence after 5 years
however we may permanently keep a log recording brief details of these in the event
of a legal claim.
8. INTERNATIONAL TRANSFERS OF YOUR INFORMATION
8.1 Our company is located in the UK.
8.2 We will transfer your personal data outside the European Economic Area (EEA) where necessary
for us to perform our contract with you (if we represent you) such as by way of sharing your
personal data with licensees or purchasers of your Work or sub-agents (as applicable and including
prospective parties).
8.3 Whenever we transfer your personal data out of the EEA (other than a necessary to perform
our contract with you), we ensure a similar degree of protection is afforded to it by ensuring
at least one of the following transfer solutions are implemented:
(a) We will only transfer your personal data to countries that have been deemed
to provide an adequate level of protection for personal data by the European
Commission. For further details, see European Commission: Adequacy of the
protection of personal data in non-EU countries;
(b) Where we use certain service providers, we may use specific contracts
approved by the European Commission which give personal data the same
protection it has in Europe. For further details, European Commission: Model
contracts for the transfer of personal data to third countries; and
(c) Where we use providers based in the US, we may transfer data to them if they
are part of the Privacy Shield which requires them to provide similar protection
to personal data shared between the Europe and the US. For further details,
see European Commission: EU-US Privacy Shield.
8.4 A list of the countries outside of the EEA to which we may transfer your personal information is
available here.
8.5 Please contact us using the contact details at the top of this Privacy Notice if you want further
information on the specific mechanism used by us when transferring your personal data out of the
EEA.
9. YOUR RIGHTS TO THE INFORMATION WE HOLD ABOUT YOU
9.1 You have certain rights in respect of the information that we hold about you, including:
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9.1.1 the right to be informed of the ways in which we use your information, as we seek to
do in this Privacy Notice;
9.1.2 the right to ask us not to process your personal data for marketing purposes;
9.1.3 the right to request access to the information that we hold about you;
9.1.4 in certain circumstances, the right to receive a copy of any information we hold about
you (or request that we transfer this to another service provider) in a structured,
commonly-used, machine readable format;
9.1.5 the right to request that we correct or rectify any information that we hold about you
which is out of date or incorrect;
9.1.6 the right to withdraw your consent for our use of your information in reliance of your
consent (refer to paragraph 4 to see when we are relying on your consent), which you
can do by contacting us using any of the details at the top of this Privacy Notice;
9.1.7 the right to object to our using your information on the basis of our legitimate interests
(refer to paragraph 4 above to see when we are relying on our legitimate interests) (or
those of a third party)) and there is something about your particular situation which
makes you want to object to processing on this ground;
9.1.8 in certain circumstances, the right to ask us to limit or stop processing information
about you, or erase information we hold about you; and
9.1.9 the right to lodge a complaint about us to the UK Information Commissioner’s Office
(https://ico.org.uk/), as well as with the relevant authority in your country of work or
residence.
9.2 Please note that we may need to retain certain information for our own record-keeping and
research purposes. We may also need to send you service-related communications relating to your
website user account even when you have requested not to receive marketing communications.
How to exercise your rights
9.3 You may exercise your rights above by contacting us using the details in paragraph 2 of this Privacy
Notice, or in the case of preventing processing for marketing activities also by checking certain
boxes on forms that we use to collect your data to tell us that you don’t want to be involved in
marketing or by updating your marketing preferences via your account with us.
9.4 You may contact us via the details at the top of this Privacy Notice if you wish to action any of
these additional rights and we will comply with your requests unless we have a lawful reason not
to do so.
What we need from you to process your requests
9.5 We may need to request specific information from you to help us confirm your identity and
to enable you to access your personal data (or to exercise any of your other rights). This is a
security measure to ensure that personal data is not disclosed to any person who has no right
to receive it. We may also contact you to ask you for further information in relation to your
request to speed up our response.
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9.6 You will not have to pay a fee to access your personal data (or to exercise any of the other
rights). However, we may charge a reasonable fee if your request is clearly unfounded,
repetitive or excessive. Alternatively, we may refuse to comply with your request in these
circumstances. We will try to respond to all legitimate requests within one month.
Occasionally it may take us longer than a month if your request is particularly complex or you
have made a number of requests. In this case, we will notify you and keep you updated.
10. THIRD-PARTY LINKS
10.1 The website may include links to third-party websites, plug-ins and applications. Clicking on
those links or enabling those connections may allow third parties to collect or share data about
you. We do not control these third-party websites and are not responsible for their privacy
statements. When you leave our website, we encourage you to read the privacy notice of
every website you visit.
11. CHANGES TO THIS PRIVACY NOTICE AND YOUR DUTY TO INFORM US OF CHANGES
11.1 We may make changes to this Privacy Notice from time to time. We will post any changes to our
site, or notify you of any material changes by e-mail.
11.2 It is important that the personal data we hold about you is accurate and current. Please keep
us informed if your personal data changes during your relationship with us by updating your
profile account information or contacting us via the contact details at the top of this Privacy
Notice.
This Privacy Notice was updated on 12th November 2018.
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Appendix – Glossary of Commonly Used Data Protection Terms
Article 29 Working Party a European advisory body made up of a representative from the
data protection authority of each EU Member State, the European
Data Protection Supervisory and the European Commission. It
provides guidelines on the GDPR and data protection matters.
Anonymisation where Personal Data is processed in such a way that the data can
no longer be attributed to a specific Data Subject. When done
properly, anonymisation places data outside the scope of the
GDPR.
Automated Decision Making these are decisions which are made following Processing of
Personal Data solely by automatic means, (i.e. where no humans
are involved in the decision-making process). An example would
an individual applying for a personal loan online, then being given
a yes/no decision based solely on an automated credit search
algorithm.
Consent defined in the GDPR as “any freely given, specific, informed and
unambiguous indication of the Data Subject’s wishes by which he
or she by statement or by a clear affirmative action, signifies
agreement to the processing of Personal Data relating to him or
her”. Silent, implicit indications of consent, such as leaving pre-
ticked web form boxes ticked, will not be sufficient for Consent
under the GDPR. Note that “informed” Consent requires that the
Data Subject has received all the information about the
Processing, in a format intelligible to them so they can make an
informed decision about their rights (this is a particular challenge
for children’s consent). Some Processing requires the Data
Subject’s “explicit Consent”.
Data Subject means a living person who is the subject of Personal Data. In your
business, Data Subjects will likely include your employees,
authors, suppliers, website users etc.
Data Subject Rights the rights that Data Subjects have under the GDPR including the
rights in certain circumstances to access information Data
Controllers have about them, stop or restrict Processing about
them, to withdraw Consent and complain to a Supervisory
Authority.
Data Controller the living person or legal entity which, alone or jointly with others,
determines the purposes for which and means of Processing of
Personal Data. For example, your business is a Data Controller in
respect of the Personal Data it Processes about its employees,
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customers, authors, suppliers etc (note that the individual
employees of the business are not separate Data Controllers).
Data Processor the living person or legal entity which processes Personal Data on
behalf of a data controller. You might use Data Processors in your
business to host your website, send email marketing on your
behalf etc.
Data Protection Bill the version of the UK’s Data Protection Bill first read before
Parliament on 13 September 2017, which is set to replace the
Data Protection Act 1998, and which is set to implement parts of
the GDPR specific to the UK;
DPA (Data Protection Act) the Data Protection Act 1998, the UK’s existing data protection
law;
DPIA (Data Protection Impact
Assessment)
known under the existing data protection laws as a “privacy
impact assessment” this tool can help you determine if your
Processing will affect the rights of any Data Subjects (and how to
mitigate that risk). It is a required process in some instances under
the GDPR.
DPO (Data Protection Officer) under the GDPR companies must appoint a DPO in certain
circumstances (such as when they are Processing on a large scale
or undertaking regular or systematic monitoring).
EEA European Economic Area. This is the region to which the GDPR
primarily applies. Sending or making Personal Data accessible
outside of the EEA requires special considerations (see Transfer
below).
EU-US Privacy Shield the framework for transatlantic exchanges of Personal Data for
commercial purposes between the European Union and the
United States under which US companies can certify compliance.
GDPR the General Data Protection Regulation (EU) 2016/679. There is
an online, searchable version of the GDPR text here: https://gdpr-
info.eu/.
ICO the UK’s data protection regulator, the Information
Commissioner’s Office. The ICO has GDPR guidance and resources
here; https://ico.org.uk/for-organisations/guide-to-the-general-
data-protection-regulation-gdpr/.
Lawful Grounds Processing may take place only when there is a lawful reason to
do so. Commonly referred to as the “six lawful grounds” these are
specified in the GDPR as: (i) when the Data Subject has given their
Consent for one or more specified purposes; or when the
Processing is necessary (ii) for performance of or entering into a
contract with or at the request of the Data Subject; (iii) for the
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Data Controller to comply with a legal obligation; (iv) to protect
the vital interests (generally a life-or-death situation) of the Data
Subject or another person; (v) for performance of a task in the
public interest; (vi) for the purposes of Legitimate Interests (see
below). It is important to remember that each Lawful Ground is
equally valid. Data Controllers must identify the appropriate
Lawful Ground for their Processing and specify these in the
Privacy Notice.
Legitimate Interests one of the Lawful Grounds for data Processing under the GDPR.
Legitimate Interests refers to your interests in conducting and
managing your business and your relationship with Data Subjects
but it can only apply if you have made an assessment and
determined that the rights and freedoms of Data Subjects are not
overridden. It can be a tricky concept to apply but it is helpful to
consider the nature of your relationship with the Data Subject and
whether the kind of Processing you envisage would be within
their reasonable expectations.
Model Contract Clauses the standard contractual clauses approved by the European
Commission as guaranteeing appropriate safeguards under
European data protection laws for Personal Data transferred to
entities based outside of the EEA.
Personal Data any information relating to an identified or identifiable natural
person who can be identified, directly, or indirectly, in particular
by reference to an identifier such as a name, an identification
number, location data, an online identifier or to one or more
factors specific to the physical, physiological, genetic, mental,
economic, cultural or social identity of that natural person; there
is no exhaustive list of what constitutes Personal Data so it is
important to remember that this broad definition may include
digital identifiers (such as social media handles) as well as
correspondence about (including opinions of) individuals.
Personal Data Breach a breach of security leading to the accidental or unlawful
destruction, loss, alteration, unauthorised disclosure of, or access
to, Personal Data.
Phishing the attempt to obtain confidential or sensitive information such as
usernames and passwords, often for malicious reasons, by
disguising as a trustworthy entity in an electronic communication.
Phishing is an increasingly common cause of Personal Data
Breaches.
Portability the right for an individual to require a Data Controller to give them
back a copy of the Personal Data they previously provided or send
this data to another organisation so that they can reuse it. The
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Personal Data has to be provided in a commonly used, machine-
readable format and only when the Personal Data has been
provided by the Data Subject with their Consent or as part of a
contract. This is commonly used in the banking and utilities sectors
when individuals switch providers.
Privacy Notice a common way for Data Controllers to inform Data Subjects about
how, when, where and why their Personal Data is being Processed.
This is commonly hosted on businesses’ websites.
Profiling any form of automated processing of Personal Data intended to
evaluate certain personal aspects of an individual. These aspects
can include analysing/predicting someone’s performance at work,
economic situation, health, personal preferences, interests,
reliability, behaviour, location or movement. You may be using
Profiling in your business to serve marketing and advertising
messages. If so, ensure that you describe this Profiling in your
Privacy Notice.
Process(ing) obtaining, recording or holding Personal Data or carrying out any
operation or set of operations in relation to it and includes the
organisation, retrieval, use of the Personal Data, disclosure,
erasure or destruction of the Personal Data. This is a very broad
definition and it is important to remember that simply storing
Personal Data in any accessible/ordered/structured way will be a
form of Processing.
Pseudonymisation similar to anonymisation, but reversible. This is where Personal
Data is processed in such a way that the data can no longer be
attributed to a specific Data Subject without the use of ‘additional
information’. The additional information must be kept separately
and be subject to certain measures which ensure that it isn’t unduly
used to reverse the process. Pseudonymisation is a way to
minimise the risk of a Personal Data Breach.
Special Categories of Data
/Sensitive Personal Data
Personal Data revealing racial or ethnic origin, political opinions,
revealing religious or philosophical beliefs, trade union
membership, genetic data, biometric data for the purposes of
uniquely identifying a natural person, or concerning health,
concerning sexual orientation. Special standards apply to the
Processing of Special Categories of Data including: you may only
Process this when you have the Data Subject’s explicit Consent or
it is necessary for employment obligations or where the vital
interests of the Data Subject or others are at risk (and the Data
Subject cannot give Consent).
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Supervisory Authority a supervisory authority of a European Member State responsible
for monitoring the application of data protection laws, which for
the UK is the ICO.
Transfer a transfer of Personal Data will occur when Personal Data is sent,
shared, stored, accessed or otherwise used by a third party
(whether an individual or a company) in another country or
jurisdiction. There are no restrictions of transfers of personal data
within the EEA; however safeguards(or “transfer solutions”) must
be put in place where Personal Data is transferred outside of the
EEA to ensure a level of protection for that Personal Data
equivalent to the GDPR. Safeguards that may be applicable
include the EU-US Privacy Shield and the Model Contract Clauses.